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Your new media buyer starts with a 30-minute interview, the way a sharp new hire would: where you advertise, what a sale or lead is worth to you, your budget cap, what's been tried, and what you never say in an ad. Then it connects to ad platforms that offer a Claude connector; otherwise it works from a CSV export you download. It also connects to wherever your real sales and leads show up.
Every day it checks yesterday's spend and results and flags money going nowhere: ads with no results, tired creative, spend running over pace. Every week you get a one-page report in plain English, with recommendations and the numbers behind them. It drafts your ad copy, creative briefs, audience ideas and test plans, so the next round is ready when you are.
It drafts; you approve. It never launches, pauses or edits an ad, never changes a budget or bid, and never spends a dollar without your OK in that moment.
The Media Buyer skill for Claude (installs in about two minutes)
The first-day interview that builds its employee handbook around your ads, budget and goals
Step-by-step app connection: ad accounts, sales and lead sources, and reports where available
Ready-made routines: daily spend and results check, fatigue and waste scan, weekly report, creative and test planning, month-end pacing, Friday wrap-up
The Start Here sheet: get Claude, install the bot, and run day one, with every click spelled out
Spending money, launching or changing campaigns, and paying ad bills — the owner, after reviewing the recommendation.
Producing the final images and videos — add the Graphic Designer Bot (brand-kit ad graphics) or the Video Editor Bot (clips from your footage), or build them in Canva from the creative brief.
Building landing pages, installing pixels, tags or conversion tracking — a web developer.
Legal review of ad claims in regulated industries — the owner's attorney or compliance advisor.
Account appeals, suspensions and billing disputes — the owner, with the ad platform's support team.
It drafts, you approve. Your bot never pays, buys, deletes, or signs anything. During onboarding you choose whether it sends routine items itself or brings every draft to you first.
What you need: a Mac or Windows computer and a Claude account on the Pro plan or higher (sold separately by Anthropic; the daily routines run as scheduled tasks, which need a paid plan). Skeleton Crew is an independent product, not affiliated with or endorsed by Anthropic.
Delivery: instant download after checkout: a .zip with your bot and a one-page Start Here sheet that walks you through every click.
Building a crew? Your second bot is 50% off at checkout, or save more with the Front Office Pack, Marketing Pack, Creative & Ads Pack, or the Full Library.
Your new media buyer starts with a 30-minute interview, the way a sharp new hire would: where you advertise, what a sale or lead is worth to you, your budget cap, what's been tried, and what you never say in an ad. Then it connects to ad platforms that offer a Claude connector; otherwise it works from a CSV export you download. It also connects to wherever your real sales and leads show up.
Every day it checks yesterday's spend and results and flags money going nowhere: ads with no results, tired creative, spend running over pace. Every week you get a one-page report in plain English, with recommendations and the numbers behind them. It drafts your ad copy, creative briefs, audience ideas and test plans, so the next round is ready when you are.
It drafts; you approve. It never launches, pauses or edits an ad, never changes a budget or bid, and never spends a dollar without your OK in that moment.
The Media Buyer skill for Claude (installs in about two minutes)
The first-day interview that builds its employee handbook around your ads, budget and goals
Step-by-step app connection: ad accounts, sales and lead sources, and reports where available
Ready-made routines: daily spend and results check, fatigue and waste scan, weekly report, creative and test planning, month-end pacing, Friday wrap-up
The Start Here sheet: get Claude, install the bot, and run day one, with every click spelled out
Spending money, launching or changing campaigns, and paying ad bills — the owner, after reviewing the recommendation.
Producing the final images and videos — add the Graphic Designer Bot (brand-kit ad graphics) or the Video Editor Bot (clips from your footage), or build them in Canva from the creative brief.
Building landing pages, installing pixels, tags or conversion tracking — a web developer.
Legal review of ad claims in regulated industries — the owner's attorney or compliance advisor.
Account appeals, suspensions and billing disputes — the owner, with the ad platform's support team.
It drafts, you approve. Your bot never pays, buys, deletes, or signs anything. During onboarding you choose whether it sends routine items itself or brings every draft to you first.
What you need: a Mac or Windows computer and a Claude account on the Pro plan or higher (sold separately by Anthropic; the daily routines run as scheduled tasks, which need a paid plan). Skeleton Crew is an independent product, not affiliated with or endorsed by Anthropic.
Delivery: instant download after checkout: a .zip with your bot and a one-page Start Here sheet that walks you through every click.
Building a crew? Your second bot is 50% off at checkout, or save more with the Front Office Pack, Marketing Pack, Creative & Ads Pack, or the Full Library.